SAN ANTONIO, TX - November 10, 2026 — East Central ISD has named Hometown its exclusive ticketing and fundraising partner, expanding a relationship that began in 2020 with digital ticketing through Box Office and grew to include Schoolfundr, Hometown’s fee-free fundraising solution.
For a district that serves nearly 12,000 students across eastern Bexar County, exclusive status gives every campus and program a single trusted partner and one consistent way to sell and manage tickets and raise funds. Athletic directors, coaches, and campus leaders work with the same Hometown team whether they are getting ready for a Friday night at Hornet Stadium or launching a campaign for new team equipment, so they get answers quickly and can keep their attention on students.
Since October 2020, Hornets fans have bought more than 145,000 tickets through Box Office for football, volleyball, and the rest of the district’s athletic calendar. Families buy their tickets on their computers and phones before they leave the house, so lines at the gate move quickly, and athletic administrators can follow sales in real time instead of reconciling a cash box after the final whistle.
East Central adopted Schoolfundr in July 2025, and coaches and club sponsors put it to work right away. In just over a year, 31 fundraisers have raised more than $180,000 for district programs. Because Schoolfundr is fee-free, teams and clubs keep more of what they raise, and because every campaign runs online, supporters near and far can give in a few taps without anyone selling products or going door to door, saving over $30,000 versus traditional fundraising companies that take 20% of fees raised.
“Box Office has made our game days easier to run for years, so adding Schoolfundr through the same partner was an easy call,” said Suzette Arriola, Athletic Director at East Central ISD. “Our coaches wanted a simpler way to raise money for their programs, and doing it fee-free means more of what our community gives goes straight back to our students.”
“Giving every campus the same tools and the same support team is what makes a district-wide partnership work,” said Dennis Levene, CEO of Hometown. “East Central ISD has seen that with Box Office on game night for years, and now every Hornets coach and club sponsor who launches a Schoolfundr campaign will have that same team in their corner.”
East Central ISD joins a growing number of Texas districts choosing Hometown for their events and fundraisers. Athletic directors and district leaders can learn more about Hometown’s connected suite of solutions at hometown.com.
